AY BINGI

This is another commercial of Lucky Me pancit canton. What happened in the commercial was the the "Lolo" misheared all the words and that makde the commercial humorous . For example, the mother said "Canton toppings po tay" and the lolo replied "Sino namatay" and in the end, the lolo said something unclear and the mother ask to say it again the the lolo said "Ay bingi" which is funny because he is the one who misheard all the word earlier

This commercial is a humor appeal because of the lolo to attract audience and ofcourse another family in the dining table, which most of the Lucky Me commercial did. There is also a repetition because it was repeatedly mention that CANTON TOPPINGS, the commercial says that if you buy canton you can DIY on what toppings you like and every toppings is available even the "tuyo"

CHILIMANSI

The commercial started as a couple in a wedding ceremony and their exchange of bows is about the  pancit canton  chilimansi , a combination of chili and calamansi flavor.

My interpretation in this commercial is the couple who are saying to each other that they are compatible is a representation of the product Canton that the spiciness of chili and the sourness of calamansi blend to each other like a couple that is perfect for each other and maybe it also apply to their tagline "MADE FOR EACH OTHER"

They use somehow humor appeal in this commercial because it is entertaining that they analogize the husband and wife as the chili and calamansi.

Fast Rap

What happened in the commercial was one night , Ms Sharon Cuneta looks tired and having a headache then her maid comes in to serve her a noodles then start rapping. As a reply, Ms Cuneta also rap her lines.

This commercial hooked the filipinos because first, it is Sharon Cuneta, a very big and famous celeberity here in the Philippines and it is not just an ordinary commercial because it is the first time that Sharon rap in her commercial.

We all know that Ms Sharon Cuneta is a very well known celebrity here in the Philipines and Lucky Me used her as a model because maybe they think that the commercial will be powerful because of the model and using Testimonial Appeal. Filipinos are also fond of rap, the fliptop is very common here, and they used it as a technique of throwing the lines differently. People is too much focused on how the conversation goes without noticing that the product is already selling to them.

They also uses humor appeal because at the end, the maid was burned as an exaggeration of the spiciness of the noodles

Overall, I think its' the uniqueness of this commercial and the smartness of the team which made this commercial very appealing.